London Film Festival Expanded Industry Day – Round table “Creativity unleashed?”

Wednesday 15 October, 2025
3:00 to 3:50 pm BST
Southbank Centre, Purcell Room
Southbank Centre, Belvedere Rd, London SE1 8XX (map)

What are the boundaries of creativity and who is supposed to set them? The panel of international artists, curators and producers, all working in the immersive space, will discuss the critical relationship between artistic freedom and market requirements.

While immersive art encompasses a diverse range of formats – from single-user projects with VR headsets to large-scale installations simultaneously experienced by hundreds of visitors – venues and festival curators do not have the capacity to accommodate all project requests. Beyond technical and logistical constraints, artists and exhibitors may even disagree on what audiences want.

Speakers:
May Abdalla, CEO, Anagram
Jazia Hammoudi, Program Director Onassis ONX, Curator Tribeca Immersive 2025
Gabrielle Jenks, Digital Director, Manchester International Festival
Esteban Lecoq, Co-founder & Co-Artistic Director of AΦE and A+E Lab, Choreographer, Dancer

Host:
Samantha King, Head of Programme, VIVE Arts